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King of Stream vs Freely

Freely is the free streaming TV service from the UK's public service broadcasters, built into selected new smart TVs. Here is how it compares with an IPTV subscription.

The honest short version

Freely is free and streams live channels from the UK's public service broadcasters over broadband. It comes built into selected smart TVs released since 2024, and it cannot be added to older TVs.

King of Stream costs £59.99 for 12 months on one screen and works on the TVs and devices you already own, with a wider range of channels and an on-demand library of films and box sets.

Freely vs King of Stream, side by side

King of Stream vs Freely compared feature by feature
Compared onFreelyKing of Stream
CostFree, apart from the TV Licence£59.99 for 12 months, or £9.99 for one month (1 screen). TV Licence also needed for live TV
Which TVsSelected new smart TVs with Freely built inMost TVs, using a streaming stick if needed
ChannelsPublic service broadcasters' channels and a growing free line-upWider line-up including film, sport, kids and international categories
On-demand films and box setsThrough broadcasters' own appsLibrary included in one app
Phones and laptopsWatch through each broadcaster's own appSame app and login on every device
Needs broadbandYesYes
Try before you commitNothing to try, it is free7-day money-back guarantee on every plan

Freely prices are the starting prices shown on its own website on 6 November 2026. They can change at any time, so check the provider's website for today's price.

Who each one suits

Why King of Stream suits most homes better

  • Works on the TV you already have, not only new Freely models.
  • A broader channel line-up and an on-demand library in one place.
  • One login across TVs, phones, tablets and computers.

When Freely may suit you better

  • You have a Freely TV and the free channels cover what you watch.
  • You want free live TV without an aerial.

Our verdict

If you have a Freely TV and want only free channels, Freely is excellent value. If you want more channels, films and box sets, on every screen in the house including older TVs, King of Stream adds that for about £5 a month on a 12-month plan.

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Freely vs King of Stream: common questions

Can I get Freely on my existing TV?

No. Freely comes built into selected new smart TVs and cannot be added to older sets. King of Stream works on most TVs through a player app or a streaming stick.

Can I use Freely and King of Stream on the same TV?

Yes. On a Freely TV, you can use Freely for free channels and a player app for King of Stream.

Do I need a TV Licence?

Yes, for live TV with either service.

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Source: Freely is a free streaming service. No subscription price applies, checked 6 November 2026. Freely is a trademark of its owner. King of Stream is not affiliated with or endorsed by Freely. This comparison is our own, based on publicly available information.